Winner: Busan

South Korea’s coastal gem, Busan, is a city that has it all: golden beaches, dramatic mountains, bustling markets, and vibrant nightlife. Whether strolling along Haeundae Beach, exploring Gamcheon Culture Village’s colourful alleys, or soaking in the city’s famous hot springs, visitors are spoiled for choice.

Seamlessly blending urban energy with seaside charm, Busan also boasts a dynamic food scene, world-class shopping, and cultural festivals year-round. It’s a city that captivates both first-time travellers and returning visitors alike. Let’s visit Busan soon!